My career began in editorial, contributing to publications like Time Out and ELLE, before evolving into a passion for experience design and interactive storytelling with global brands including Garena and Meta.

I am proudly Iranian-American from the Philadelphia region. I moved back to Philly in 2022 after living in Shanghai for five transformative years. My time in one of China’s most inspiring cities fed my entreprenerual spirit and enhanced my ability to navigate diverse perspectives and design inclusive experiences.

Before Shanghai, I served as a Teach For America corps member in New Orleans, where I received the TFA Innovation Award for my interactive curriculum design—an early indication of my commitment to using narrative as a tool for change.

Today, I consult with organizations to amplify their impact through creative branding, marketing, and event production. I am driven to leverage my skills in service of causes that make Philadelphia a more vibrant and connected place. This drive stems from a core belief that a connected world is a better world.